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Hoyts Cinemas, Village Cinemas, Event/ Greater Union/ Birch Carroll & Coyle Cinemas and Reading Cinemas

In 2010, Australia’s four major cinema chains jointly announced an agreement to roll-out the Cinema Access Implementation Plan, a world first plan in accessible cinemas – cinemas that provide capti

About this winner

  • Year: 2012
  • Level: Winner
  • Award category: Business award

About the 2012 nomination

In 2010, Australia's four major cinema chains jointly announced an agreement to roll-out the Cinema Access Implementation Plan, a world first plan in accessible cinemas – cinemas that provide captioned and audio described movie sessions. Now, the roll-out has begun ahead of schedule. Whereas, historically, accessible movie sessions were limited to just a few a week at major city locations, this plan will see more than 132 cinemas and more than 242 screens around the country capable of showing accessible films. At judging time (October 2012), there were 74 cinemas in Australia with a total of 134 screens capable of operating in an accessible manner.

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