About this winner
- Year: 1998
- Level: Winner
- Award category: Business award
About the 1998 nomination
This in-store campaign involved over 100,000 people leaving their thumb print as a sign of their commitment to a "united Australia which respect this land of ours, values our Indigenous heritage and provides justice and equity for all". The judging panel was impressed by The Body Shop's commitment to reconciliation through its vibrant and community-orientated campaign that included a comprehensive staff training program.
About the Human Rights Awards
The Australian Human Rights Awards is an inspirational showcase of the best in all of us. The Awards honour and celebrate diverse human rights heroes and significant achievements in protecting and promoting human rights in Australia.